Cookie Policy
We value your privacy and are committed to providing you with a transparent and secure browsing experience. This Cookie Policy explains how we use cookies and similar technologies on our website to improve functionality, enhance your user experience, and ensure the site performs as expected.
By continuing to use our website, you consent to the use of cookies in accordance with this policy. Please read on to learn more about the types of cookies we use, how we use them, and how you can manage your cookie preferences.
The German version of the Cookie Policy forms the legal basis. Translation errors are not legally applicable.
1. Cookies
Our website uses cookies. Cookies are text files that are stored in the internet browser or on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a unique string of characters that allows the browser to be recognized when accessing the website again. We use cookies to make our website more user-friendly.
We use two types of cookies:
- Session Cookies: These are automatically deleted after closing the browser. They store a session ID, with which various requests from the browser can be assigned to the same session.
- WK Cookies: These are used to identify the shopping cart user, so that the shopping cart can be restored. They store data such as session ID, server token, visited product groups, shopping cart status, wish list status, and file upload keys.
The purpose of using cookies is to simplify website usage. Some functions of the website cannot be offered without the use of cookies. The user data collected by cookies is not used to create user profiles. The legal basis for processing personal data using cookies is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in optimizing the website and improving customer satisfaction.
You can manage, deactivate, or delete cookies through your browser settings. Please note that if cookies are deactivated, not all functions of the website may be available to their full extent.
2. Google Analytics
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics uses cookies to analyze the use of the website. The function "_anonymizeIp()" shortens the IP address to prevent personal identification.
Google may transmit information to the USA. Google LLC has submitted to the EU-US Privacy Shield. You can prevent cookies from being set through browser settings or use the Google Analytics Opt-out Plugin. Data retention for user and event-level data is 14 months. For more information: Google Analytics Data Protection.
4. LinkedIn
Our website uses LinkedIn buttons, operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. When you click on a button, a connection is established between your browser and the LinkedIn server, informing LinkedIn that your IP address has visited this website.
We have no control over data collection by LinkedIn. For more information on privacy options, visit LinkedIn. We recommend logging out of LinkedIn before interacting with buttons to protect your privacy. The legal basis for using the LinkedIn buttons is Art. 6 para. 1 sentence 1 lit. f GDPR.
5. YouTube
Our website embeds YouTube videos using the "Enhanced Privacy Mode," meaning information is only transmitted when the video is played. If you're logged in to YouTube, it may link your page views directly to your profile. For more information, check the YouTube Privacy Policy. Avoid clicking embedded videos if you do not want your data stored.